The 4 Cores of Credibility (Building Blocks of Self-Trust)

Adapted by Matt Morris from the book "The Speed of Trust" by Stephen Covey

Core 1: Integrity – Are You Congruent?

This isn’t the same as honesty.  It’s much more than that.  Integrity is having the courage to act in alignment with your values and beliefs.  You’re actions are congruent with your values.

Core 2: Intent – What’s Your Agenda?

This has everything to do with your motives or agenda and the resulting behavior.  Trust grows when our motives aren’t purely self-motivated.  It grows when we serve and lead.

Core 3: Capabilities – Are You Relevant?

Simply put, these are the abilities you possess that inspire confidence.  This could include our talents, strengths, skills, knowledge…  It’s the means we use to produce results.  These can come from training.

Core 4: Results – What’s Your Track Record?

Did you do what you said you would do?  People pay attention to the promises or commitments you make and if you follow through on them.  This affects self-trust when you continually miss the goals you set for yourself, just as it affects others when you have a poor track record with them.

To get a better understanding of how these 4 cores work together, check out the diagram of the tree.  Credibility is a living, growing thing that should be nurtured.  Integrity exists as the roots and Results at the top.  Makes sense, right?

Look over these cores of credibility.  Where do you need work?  Where are you doing great and deserve a nice pat on the back?  Identify the areas you need work and get to it.  If self-trust is required to build trust with others and no relationship can exist without trust, shouldn’t this be a priority?